Marketing and Management BSc (Hons)
Combining marketing topics with business management principles, the BSc (Hons) Marketing and Management course will help you to explore the synergistic relationship between marketing and management.
Key information
For:
3 years full-time starting September 2025
UCAS code:
N520
Typical offer:
112-120 points to include a minimum of 3 A levels, or equivalent
Clearing Hotline: 023 9284 8090
Showing content for section Overview
Overview
Apply now for September 2025
If you have your results, you can apply now to start in September 2025.
Develop the skills you need to innovate and excel in the dynamic business world on this BSc (Hons) Marketing and Management course.
Combining marketing topics with business management principles, you'll explore the synergistic relationship between marketing and management. Across your studies, you'll gain in-depth knowledge in areas such as consumer behaviour, marketing communications or branding while also studying business topics like accounting, business venturing or human resource management.
You'll also have the chance to choose from several optional modules, meaning you can tailor your course to your own personal interests. You'll graduate with enhanced skills that will prepare you to innovate and excel in a dynamic business world.
Course highlights
- Build a strong foundation across the two disciplines of marketing and management, covering topics like consumer behaviour and value propositions, to organisational planning and resource management
- Tailor your learning to match your interests through optional modules in your second and third years
- Tackle real-world business challenges by responding to briefs from actual clients as part of your coursework
- Get hands-on with professional tools and software used across the marketing industry
- Boost your CV with optional certifications in key areas like Google Analytics and SEO
- Connect with guest speakers and industry professionals to see how marketing strategies are applied in a range of sectors
- Be taught by experienced marketers who bring insights from both academic research and commercial practice
- Take part in an optional year-long placement to gain valuable industry experience and apply your learnings in the real world
94%
of graduates in work or further study 15 months after this course
(HESA Graduate Outcomes Survey 2021/22)
No. 3
influential business school in the world
Financial Times Teaching Power Rankings 2021
Top 30
for student satisfaction
(Times Higher Education, 2024)
Business and management studies at the аÄÃÅÁùºÏ²Ê¿ª½± is ranked 2nd of the modern universities by research power
Research Excellence Framework (REF) 2021
Contact information
Contact AdmissionsClearing Hotline: 023 9284 8090
Clearing is open
This course is available through Clearing.
Apply now for September 2025
If you have your results, you can apply now to start in September 2025.
Accommodation
It is not too late to apply for halls of residence - our Student Housing team can advise on our latest available accommodation options.
We have a variety of affordable accommodation options with en-suite halls from £131 per week.
Clearing FAQs
To work out your UCAS points, use our UCAS Calculator to work out how many UCAS points you have.
The tariff calculator will allow you to see what grades you need to get into your preferred course at аÄÃÅÁùºÏ²Ê¿ª½±.
Even if you don't receive the grades you need, we recommend still calling us on 023 9284 8090 as we still may be able to consider you for a course
You can apply through Clearing if:
- You don't meet the conditions of your offer for your firm (first) or insurance (second) choice courses
- Your exam results are better than you expected and you want to change your course or university
- You don't hold any offers
- You've accepted an offer but changed your mind about the course you want to do
- You're applying for the first time after 30 June 2025
After we make you an offer we'll send you a confirmation email. This email will let you know what you need to do next and it will tell you what you need to provide us. In some instances we may ask you to send us copies of certificates or other information.
If you've previously applied through UCAS you'll need to use your UCAS Hub to accept our offer by adding us as your Clearing choice.
If you're having issues, please contact us on +44 (0)23 9284 8090 or admissions@port.ac.uk
Once you've accepted your Clearing course offer, we'll be in touch with details of available accommodation in the area. This will include our latest hall availability and support to find local rented accommodation via
See our accommodation page for more information.
No, it's not too late and you should make your application for student finance as soon as possible. You don't have to wait for your results. You can make your application now and just amend it when you know where you're going to be.
If you've already applied for your student loan, you'll need to log into your account and update details about your new course/university. If you haven't applied for your student loan yet, don't panic. Apply today – it only takes 30 minutes.
Find out more in our Student finance for Clearing guide.
If you're an EU or international student and you need a visa to study here, you need to start the process quickly as visas can take some time to come through. Get in touch with our visa support team if you have a question or problem.
See more on visa advice.
If you would like further information or guidance, please contact our international office.
Clearing Hotline: 023 9284 8090
Entry requirements
BSc (Hons) Marketing and Management
Typical offers
- A levels - BBB-BBC
- UCAS points - 120 points to include a minimum of 3 A levels, or equivalent (calculate your UCAS points)
- T-levels - Merit
- BTECs (Extended Diplomas) - DDM-DMM
- International Baccalaureate - 29
You may need to have studied specific subjects or GCSEs - .
English language requirements
- English language proficiency at a minimum of IELTS band 6.0 with no component score below 5.5.
.
We also accept other standard English tests and qualifications, as long as they meet the minimum requirements of your course.
If you don't meet the English language requirements yet, you can achieve the level you need by successfully completing a pre-sessional English programme before you start your course.
Typical offers
- A levels - BBC-BCC
- UCAS points - 104-112 points from 3 A levels, or equivalent. (calculate your UCAS points)
- T-levels - Merit
- BTECs (Extended Diplomas) - DMM
- International Baccalaureate - 27
You may need to have studied specific subjects or GCSEs - .
English language requirements
- English language proficiency at a minimum of IELTS band 6.0 with no component score below 5.5.
.
We also accept other standard English tests and qualifications, as long as they meet the minimum requirements of your course.
If you don't meet the English language requirements yet, you can achieve the level you need by successfully completing a pre-sessional English programme before you start your course.
We look at more than just your grades
While we consider your grades when making an offer, we also carefully look at your circumstances and other factors to assess your potential. These include whether you live and work in the region and your personal and family circumstances which we assess using established data.
Careers and opportunities
You'll graduate from this course equipped with a strong foundation in marketing and business principles. Communication skills, interpersonal skills, adaptability and problem solving are some of the skills which you'll further develop on this course.
You'll also have an understanding of business and how the marketing function fits into business, which is a skill you'll be able to apply to across a vast range of sectors once you've completed your time with us.
Graduates of this course will enjoy diverse career opportunities, including roles in corporate firms, startups, non-profits and government agencies.
You could also choose to continue your studies at postgraduate level, or set up your own business with help and support from the University.
What can you do with a Marketing degree??
Read our blog to discover the jobs you can get with a Marketing degree, and the skills you can take into the workplace.
Read the blog
Work placement year
You can boost your employability by taking an optional paid placement after the second or third year of your degree.
Students on our Marketing courses have had placements in organisations such as:
- Warner Bros
- Nissan
- Renault
- Rolls Royce
- Nintendo
- Panasonic
- Bosch
- Golf Breaks
- Gamemode One Inc
Many of our students are offered graduate jobs by their placement employers.
The average salary for a 12-month paid placement is £19,800 for students in the Faculty of Business and Law. It could be more or less than this amount depending on your placement. You'll only pay a very small percentage of your tuition fee for this year.
You could also set up your own business during your placement year with support from us.
Ways to enrich your study
Entrepreneurs in Residence Programme (EiR)
We have more than 20 experienced business entrepreneurs on our free who can help you develop your business idea.
"I have a business idea, but I was not too sure about it. After this meeting, I felt so encouraged and positive about it! I felt so motivated to pursue my business venture. He gave me real life advice and helped me how to approach my ideas."
Rabab El Habchi Mahir meeting EiR Mark Smith
Study abroad year
Between your second and third year you can choose to study abroad at one of our partner universities in Europe, Asia, Australia or North America. All classes are delivered in English and you'll still be able to get both your tuition fee and maintenance loans. You may also qualify for a .
"Students that go abroad are more likely to obtain first-class honours [and] more likely to be in graduate employment than their non-mobile peers."
Universities UK International: 'Gone International, Rising Aspirations', 2019
Modules
Each module on this course is worth a certain number of credits.
In each year, you need to study modules worth a total of 120 credits. For example, four modules worth 20 credits and one module worth 40 credits.
What you'll study
Core modules
There are no optional modules in your first year of study.
You’ll explore topics ranging from financial principles and reporting standards through to budgeting, costing and analytical problem-solving.
You'll gain an understanding of accounting’s indispensable role in informing strategy and operations for organisations, and finish this module with the theoretical knowledge and practical skills to guide organisations towards financial control.
Concepts, principles, decision frameworks and practices are studied in relation to major aspects of operations management, including: process design, capacity and resource management, supply chain management, inventory management, lean, quality management, systems in business, project management, operations improvement, and the sustainability of operations.
Any changes to this module should also be made to the following modules U24493, U24494, U24495, U24496, U24497, U24498, U24499.
This module has a partiuclar focus on developing Hallmark 1; Have a critical and reflective knowledge and understanding of their subject, with elements of Hallmark 7; Be effective team players, able to provide leadership and to support the success of others, and 8; Be able to communicate clearly and effectively, in a range of
forms and to different audiences.
With ethical foundations, you’ll apply tools spanning surveys, ethnography and data analytics to best inform responsible segmentation, targeting and positioning - while advancing visualisation skills to communicate insights and persuade executive teams.
This module provides the core training needed to keep the voice of diverse consumers and people’s wellbeing at the centre of modern brand growth strategies.
Students delve into the realms of debate and critical thinking in the context of marketing and International Business studies.
In this module, students engage in a collaborative virtual project with peers from partnering international universities. This experience allows students to enhance their virtual collaboration skills, cultivate cross-cultural awareness and hone their interpersonal communication abilities — essential for their future in business.
The module tutors act as personal tutors, supporting students in their progress and welfare requirements. The skills and knowledge gained in this module directly complement other core modules studied in the first year along with fostering important employability and career management expertise.
Discover marketing's vital role in organisational strategy and decision-making.
You'll explore concepts like environmental analysis, segmentation and positioning, and learn how to identify opportunities and issues in a company's situation.
With assessments that focus on applying models to real companies, you'll get hands-on practice conducting audits, developing plans and advising on marketing activity
Core modules
You’ll examine issues affecting the development of new products and services — from intellectual property protection to forming strategic alliances.
Using case studies, you’ll contrast private sector and public sector innovation, and determine how to ensure financial viability.
By the end of this module you’ll be able to critically appraise how the successful management of innovation enables organisations to build a sustainable competitive advantage over time.
The final assessment artefact on this module is linked to work undertaken by students on the non-credit bearing module Employability and Professional Development.
The module will seek to outline a range of business modelling techniques that allow for improved operational designs under conditions that usually require the allocation of scarce resources using case studies.
Students are provided with an overview of academic research methods and then have the opportunity to apply this knowledge by undertaking a practical piece of research for a live client. This module addresses UoP Hallmarks 1-10.
Optional modules
Combining world-class research with real entrepreneurial experiences, you’ll develop business ideas within teams, evaluating concepts and building executable models. You'll work together to examine issues in venturing, from opportunity recognition to scaling.
With an emphasis on personal employability, you’ll identify your strengths while refining your presentation and networking skills.
This module fuels your entrepreneurial spirit and helps you turn ideas into realistic propositions — so that you'll graduate with portfolio pieces to showcase your business knolwedge and experience.
Discover corporate financial management as you analyse real-life financial issues to refine your career skills.
By blending authentic case studies with workshop activities focused on real companies, you’ll evaluate data, identify issues and improve decision quality. With regular feedback, you’ll bridge the gap between theory and practice.
You'll explore how digital transformation and new technologies are changing finance